Every business endeavor comes with risks, failures, and disasters that should be dealt with cautiously and with great cognizance. You’re not just running a company; you take charge of your employees and clients, who are of equal importance in operating your business. However serious the damage might get, don’t let frustration get the best of
Communication is the keystone of business success and digital technologies have allowed businesses to open avenues of communication all across the globe. Anyone can be a potential new customer, and barriers like distance and accessibility are no longer the hardships they used to be. Digital technologies and innovations have been the cause of these opportunities. Social
Pretty much anything electronic needs to be connected to the internet, which means that your router is going to be working double-time to accommodate all your devices. How important is it to have a wifi home router that can handle multiple devices? Very. That’s because bandwidth is a finite resource: think of your router as
In a recently published report, it seems like the cyber security market will rapidly grow until 2030. According to ReportLinker’s global industry analysis and growth forecast, the market, which was at US$119.9 billion last year, is expected to shoot up to $433.6 billion by 2030. This is fuelled because almost 165,000,000 confidential records were exposed
In the past, websites are flat and static sites that provide the contact information of a business. All websites have in the past is information about what the business offers and how customers can contact the office. Business owners don’t even bother updating that website. But then came search engine optimization (SEO), e-commerce, and social
The landscape of marketing has changed exponentially thanks to the internet. Traditional advertising strategies now have to be supplemented with various other communication channels to effectively get a message across to as many people as possible. To take advantage of all the mediums available, this is where integrated marketing campaigns come in. What is integrated
As the coronavirus pandemic continues to grip the UK and the rest of the world, the odds are not yet in people’s favour. It may take a few more months before it completely disappears from the planet (hopefully). Until then, everyone has to deal with the new normal. That includes doing work from home. How can employees who
When people say SEO, businesses automatically think of Google ranking. They are not misguided to think that’s what it’s all about, but they might be looking at a small part instead of the big picture. Though SEO means search engine optimization, it’s a disadvantage to the company if you disregard the human aspect when designing
Eight out of 10 Americans search for information about health online. Three out of four health searches online start with a search engine, with consumers looking for information about treatment, providers, and health conditions. Are your potential customers finding you online, then? Maybe it is time to try digital health marketing. Here’s how this type of
Have you checked the reviews customers are posting about your brand lately? Are you aware of the ongoing conversations about the products and services you offer? If your answer is no both questions, then this is an excellent time to rethink your digital marketing strategies. In Utah, online marketing efforts are being strengthened in the
